For a really simple background that looks high-end, I recommend downloading the storytelling template app called Unfold. #6 Using Unfold and Instagram Stories Templates to Create More Fun Storiesĭo a Google search for Instagram story templates, and you'll come across a lot of different apps you can use to add more branding to your stories. I usually tag one or two people when it makes sense like if I'm at a winery, I will try to tag that winery and ensure that people can see the text so if they want to go visit the winery too, they can. Tagging accounts is a great way to give a shout-out to a business, make sure a friend sees your post, or showcase an account you admire! You can tag a few people, but I don't recommend doing it too much because it can easily become spammy. #3 Mention Other Accounts in Your Instagram Stories You can also select the chisel-tip pen (right next to the main pen tip) and repeat the process to create a semi-transparent background. The image should be filled with a solid background of your color of choice. Next, long-tap on the screen for about three seconds. Select the color you want to use as a solid background. Thankfully, Instagram includes a simple feature that creates solid backgrounds instantly.Ĭapture a picture as you usually would, and then tap the pen icon. Sometimes you just want to share text and drawings instead of a photo or a video. #2 How to Create a Color Background for Instagram Stories You can choose to make the background any color you want, and you can pick between a solid bar and a 50% transparent bar. Add the color background to the two periods and it will become a bar. Click the tab line over and over again (no return here) until they are far enough apart. Then, with the text in the classic mode, add two periods. Start off with whatever image or video you want to add to your Instagram story. #1 How to Create Colorful Lines for Your Background for your Text in Instagram Stories I want to share a quick tutorial on how to create lines for your text in Instagram Stories, as well as a few other hacks for Instagram Stories so you can make them your own. I mean, let’s be honest – a lot of marketing is just a variation of something someone else has done. I’m not even sure where I got the idea from, but it was someone on Instagram who did it first, so I replicated it and made it my own. I love this new Instagram hack I discovered - You may notice I love to add colorful bars right behind the text, ensuring the words stand out a bit more than they would if it were just white text over an image. Adding color to your Instagram stories - How you can make a transparent background on Instagram And visual stories are just as important to branding as tone or personality. You’ll see my personal branding through colors and the type of content I share. And that brand is colorful, fun, personal, but also educational. My brand passions and brand aesthetic come through in every piece of content I put on social media. I still try to make my stories fit my personal brand though, no matter what the subject of the story is. I’m also sharing more diverse content on my Instagram Stories – everything from videos of my toddler to the content I mentioned before. I also love sharing details of the events I attend (which have drastically dwindled because of the toddler), wines and foods I drink/eat, and now, even more, I am sharing content from other people and adding my own two cents. my home – or coLAB, the co-working space I work from in downtown Santa Rosa. In my own Instagram Stories, I like to share stories of the behind-the-scenes at my office – a.k.a. I’ve talked about it before, but even within Instagram, Instagram Stories is one of the best tools for providing that experience. Instagram users are looking to share their brand on social media and connect with their community - and this platform is currently the top social network to do just that (with our without social media ads). Also, it is fun! Instagram Stories are a visual look behind the scenes and color is part of the experience Why?!? Because it is a visual social network - and that allows people to tell their story and engage with others who share the same brand passions. Even years after Facebook has purchased the social network - it is a favorite for many people, and brands.
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